Squeak of the Week

Fashion designer Marc Ecko, who bought the ball in an online auction, set up a Web site for fans to vote on the ball’s fate, and the decision to brand it won out over the other options, sending it to the museum unblemished or launching it into space.

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Get write.

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Big brewers take 1 in 4 of the dollars in their measured media budgets and pour them into non-traditional media and promotional activities. The result? More beer sold.

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Companies like Google scan their e-mail users? in-boxes to deliver ads related to those messages. Will people be as willing to let a company listen in on their phone conversations to do the same?

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One hit of LSD, $10. Motorola RAZR 2, $199. Feeling like your phone takes you into another world…. priceless.

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